The Marketplace Maturity Model SM (MMM) is an industry-first model for Ecommerce operators, providing a reliable guide for implementing or iterating an online marketplace. The MMM is comprised of 5 major stages, within each stage are actionable steps across advisory, technology, and business considerations.
The definition of an online marketplace
The 5 stages of marketplace maturity
The actionable marketplace enablement steps within each maturity step
The market potential for B2B marketplaces
How retailers can platform their business to build scale
Examples of successful marketplaces
How Amazon dominates on the strength of their marketplace